Drive More
Revenue
Transform your racetrack into a destination for smarter testing, better driver development, and new revenue opportunities.
Become a Certified Track
Make Your Racetrack A Performance Destination
With a GhostLap installation, your track can offer a powerful performance analysis experience that makes testing more productive, coaching more effective, and your facility more valuable to the racing community.
The Process
The Path to Certification
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01
Evaluation
We work with your facility to assess existing infrastructure. From state of the art facilities to limited infrastructure, our team can do it all.
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02
Installation
GhostLap takes care of the entire installation process from start to finish, in many cases with no cost to the facility. Zero risk or hassle for your track team.
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03
Profit
Footage is fed through GhostLap's visual performance analysis platform, so every track day can be monetized.
Why integrate GhostLap?
Unlock New Revenue Opportunities
Introduce professional video analysis to create additional revenue opportunities beyond traditional track rental and entry fees.
Attract More Drivers and Teams
Differentiate your facility by offering technology that racers want, so they can understand their performance at the track.
Gamify Your Venue
Turn every lap into a challenge. Leaderboards, ghost laps to chase, and side-by-side comparisons give drivers a reason to push harder and keep booking sessions.
Elevate Your School or Coaching Programs
Give instructors and coaches a powerful visual tool to demonstrate differences in driving technique, communicate feedback, and accelerate the learning process.
Build Long-Term Customer Loyalty
Give drivers another reason to return. When customers can better understand their performance, every visit becomes an opportunity to improve.
Stand Out From the Competition
Position your facility as a forward-thinking racetrack that offers modern performance technology and professional-level driver development resources.
Official Partner Facility
- Positive exposure to your direct customers through social media and word-of-mouth marketing
- Listed in the GhostLap facility network
- Co-branded marketing materials
- GhostLap on-site support at events
- Access to installation program
- Referrals from the GhostLap driver coach network
Certified Status
What You Get
GhostLap Certified is more than a badge. It's a signal to the professional motorsport world that your track is serious about driver development.
Teams across IndyCar and IMSA know the GhostLap name. When they're planning test days, driver evaluations, or off-season programs, certified tracks go to the top of the list.
The GhostLap coaching network prioritizes certified facilities and steers clients toward tracks where they can deliver a better coaching experience, turning our coaches into a steady referral source for your business.
From the Paddock
70%
of teams in the IndyCar paddock would prefer to test at a GhostLap Certified track.
Keep Drivers Coming Back
With GhostLap, drivers leave with video of every lap and a ghost to chase next time. That's a compelling reason to book the next session at your track. Ready to get certified?
Become a Certified TrackReady to
Go Purple?
Join the top motorsport facilities and make your racetrack a performance destination.